过去几周,雅虎一直在暗示其将重返搜索领域展开竞争。
雅虎搜索似乎希望在不久的将来卷土重来。
过去几周,雅虎一直在暗示与此次回归有关,并且还聘请了雅虎搜索平台的首席产品经理来帮助领导这些举措。
职位发布。几周前,雅虎发布了一份招聘“雅虎搜索首席产品经理”的招聘信息。招聘启事的部分内容如下:
“We’re looking for a Product Manager for Search at Yahoo. We are looking for folks that are interested in pushing beyond the status quo to change the way folks interact and use search.”
“As a Product Manager for Search, you will help develop our search strategy and roadmap and lead its execution. The ideal candidate will leverage strong organizational skills and deep subject matter expertise to partner with design, science, engineering, and other key cross-functional teams. You will determine what we prioritize for our customers in our search experiences and bring the vision to life. You will also lead the effort to discover and amplify content from across the vast Yahoo ecosystem to create new and innovative search experiences across surfaces and for our Search App. The role is also responsible for identifying and documenting product and business requirements and taking them from concept to production, while working with a broad set of stakeholders that include marketing, sales, legal, editorial, design, UXR, and other teams.”
推特提示。雅虎重新激活了其雅虎搜索的 Twitter 帐户,并在过去几周内发布了预告片。以下是其中一些:
雅虎高管。雅虎高级副总裁兼总经理布赖恩·普罗沃斯特 (Brian Provost)在 LinkedIn 上发布了有关此职位列表的信息,并写道:
“There’s going to be so much innovation in Search in the coming years and there aren’t many places where you can immediately have an impact this big. Would love to hear from you if you have a passion for Search and building product experiences.”
雅虎产品管理高级总监 Karen Chin 也在LinkedIn 上发帖称:
“Looking to drive meaningful and innovative experiences for millions of users? We are looking for a seasoned Search Product Manager to take search into the next phase! Share and join us.”
雅虎 CEO 吉姆·兰佐内 (Jim Lanzone) 于 2021 年 9 月接掌雅虎。他在搜索领域有着深厚的根基。
Lanzone 在 Ask.com 工作了七年,从 2001 年开始担任产品管理高级副总裁,然后在 2004 年担任 Ask Jeeves 的高级副总裁兼总经理,然后在 2006 年接任首席执行官。
在 Ask.com 之后,他成为 CBS Interactive 的总裁兼首席执行官,然后是 Tinder 的首席执行官,现在是雅虎的首席执行官。雅虎搜索在 Lanzone 的领导下将取得怎样的成就令人兴奋。他是一个富有创造力的人,在 Ask 产生了很多搜索创新。
为什么我们关心。我迫不及待地想看看 Lanzone 和他的团队为 Yahoo Search 带来了什么。我很高兴看到团队为雅虎搜索带来了哪些新想法、界面和概念。早期,雅虎在搜索领域是一个相当大的玩家。最终,谷歌取代了雅虎,公司继续走下坡路。即使是谷歌资深人士玛丽莎梅耶尔也无法拯救公司。
但现在雅虎的名单还是一片空白。看看雅虎能否再次在搜索领域展开竞争将是一件令人兴奋的事情。
后记:雅虎首席执行官 Jim Lanzone 在 Twitter 上回复我们说,“Greg,我想你和 Barry 都知道——山上总是有新的方法。没有理由直接去做。但我们很高兴能再次开始探索……并将耐心地解决所有问题。”